Gain essential sellers insights for M&A to help you navigate the complexities of selling your business. At Bravery Group, we bring founder-led expertise and strategic clarity to maximize valuations and streamline your exit process. From performance evaluation to go-to-market readiness, our insights equip you to make informed decisions with confidence.
Bravery Group introduces the Sell-Side Decision Frontier™ (SDF), a framework designed to help founders and operators determine when to sell, improve valuation readiness, and identify strategic gaps before entering an M&A process.
A 20% valuation bump sounds tempting, until you factor in the long-tail risks. From market shifts to earnout pressure, delaying your exit might cost more than it’s worth.
In today’s M&A world, value isn’t discovered—it’s engineered. This article explores how internal architecture (AI, data, recurring economics) plus process design elevate firms into premium valuations.
Choosing the right M&A advisory model isn’t just tactical—it determines if your exit unlocks strategic value or defaults to a standard multiple. This article explores how advisory model alignment drives premium outcomes.
Gross Margin (GM) is often viewed as a simple/quick way to ascertain a company’s profitability. Our view is that it in its common form ( x% ), it is largely meaningless – but viewed through the right lens, it is an extremely useful measure.
When it comes to selling a small business (which we define here as less than $30M/yr in Revenues), there is often a temptation to go-it-alone, rather than engage M&A advisors. It may be that the confidence, intelligence and aptitude that were valuable in growing the business are assumed to apply to the sale of the business, or it may be that the expense of Advisors fees is considered to be “too much”, but for one reason or another many small owners at this size feel they can sell their business themselves
The decision to seek a strategic Buyer for a company that you’ve founded or that you lead on behalf of shareholders represents a critical inflection point in the lifecycle of a business. As part of the comprehensive series Navigating Sell-Side M&A we explore various elements that comprise a successful M&A outcome for small- to medium- sized businesses, beginning with the first in the series:
The reality is you could probably do a lot of things that you’re not qualified to do (e.g., represent yourself in a legal case, change your oil, or something that seems more straightforward such as rewiring your home). In the end, the savings don’t outweigh the risks, which is why we hire experts with the knowledge, experience and tools to address specific requirements. So, in the end, you could certainly take on M&A, but at what risk and ultimately at what cost?
Far too many acquisitions across industries, geographies and sizes fail to meet their post-acquisition targets. According to a commonly cited Harvard Business Review metric, 70-90% of acquisitions fail, in part, as a result of poor integration execution. We often hear of a high-priced acquisition within the Digital Marketing, Analytics, Content or Media sectors struggling and then being unceremoniously absorbed into the parent company.
For all intents and purposes, the last decade has provided a remarkably strong and accommodating business environment for most marketing and digital agencies, especially for those that were newly formed in the period. Even COVID proved a “boon” for many companies whose clients required a rapid acceleration of their digital transformation initiatives.
