Annie H. Hoffman is an Executive in Residence at Bravery Group, where she brings more than 25 years of experience in media, executive coaching, and communications strategy to the firm’s sell-side advisory practice. Known as The Media Mindset Coach, Annie has trained C-suite leaders, professional athletes, broadcasters, and Fortune-level executives to elevate their presence, refine their message, and project a polished, authentic voice in high-stakes settings.
At Bravery Group, Annie partners with founders and executive teams to prepare them for the communication demands of a sell-side process—equipping leaders to articulate vision and value with clarity, authenticity, and conviction when engaging with buyers and investment firms. Her role creates a significant point of difference versus traditional investment banks, where communication training is absent from the transaction model.
Annie’s unique background spanning television reporting, PR leadership, and coaching some of the world’s most recognized athletes and CEOs ensures Bravery’s clients are not only strategically and financially positioned for an exit, but also personally prepared to command the room during pivotal conversations. By embedding leadership communication training into transaction readiness, Bravery provides founders with a differentiated advantage that can directly influence deal outcomes.