Value isn’t magically unlocked upon the close of a transaction. It takes a diligent effort and an application of deep industry experience to ensure all of the reasons for combining the businesses actually become reality. At Bravery, we believe that Buy-Side deal value is created by ably integrating the acquired business – not in the valuation or closing of the transaction. We believe this because so many firms struggle to turn conceptual pre-close “synergies” into post-close realities.
Identifying synergies is difficult, but by involving Bravery in your Buy-Side efforts, you can be assured that both the target and your own businesses will be evaluated in the right synergistic context and years of industry, M&A and operational experience put to effective use.
When Bravery talks about being the most contemporary M&A advisory in the industry, it’s because we uniquely possess the ability to be more than investment bank partners. That is, in addition to the M&A process, we really do understand what it is you do so that we can be the key strategic partner on a Buy-Side deal – and we are talking about the deal in its entirety – that is all the way through to a fully integrated acquisition.
Infrastructure synergies such as accounting systems are relatively easy to find. But the really clever and valuable synergies take a deep expertise that comes with years of industry Operations and M&A experience e.g.:
Synergies that are used to justify a valuation need to be more than just numbers on a page. They need to be both realistic and attainable, or they are just a disguise for overpaying for an acquisition.
Let Bravery be the trusted knowledgeable thread throughout the transaction process. As team members fall away after certain milestones, be certain that the buy-side owner has a trusted and knowledge partner to see the vision through to its implementation.
It’s why 70-80% of them fail (HBR). Bravery provides the perfect combination of strategic insights, support, and expertise in the M&A process. We serve as an in-house M&A team.